Among the rallies did the Chancellor win out overall? On the basis this looks like a revenue raising budget, yes he did, but did you? If we're looking for aces and deuces, there may be a few.
It might feel as though large companies get all the tax reliefs, but any additional 'reliefs' mainly arise from owning a global brand.
So what can many UK based companies do? Let's illustrate with a Case Study:
It seems to be good news all round from the Chancellor, but the economy isn't yet strong enough for a lot of sugary giveaways, apart from the continued increase to the income tax free personal allowance.
Interesting debates are developing in the media about the level of tax avoidance which is acceptable. On the one hand we're all tax avoiders to some degree, whereas others claim they don't avoid any tax. Here's my definition of the unacceptable end. If you can say YES to ANY of these questions, you might be an 'unacceptable' tax avoider!